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Marketing

Think of a five-star hotel. What is it that makes you want to go back - the elegant decor, luxurious bed, unique and delicious food, outstanding service, mint on the pillow? Probably all of the above and a whole lot more.

At Lyon Strategic Communications, we take a comprehensive approach to marketing your business because we believe all those tangibles and intangibles are what keeps customers coming back. From the pavement in your parking lot to your location, signage, office decor, mode of dress and type of coffee you serve, we believe EVERYTHING you do is marketing. Unlike other agencies, we don't believe marketing begins and ends with advertising. We believe marketing is advertising and a whole lot more.

MARKETING SERVICES

  • Marketing consulting
  • Strategic planning
  • Trend spotting and research
  • Operational assessments
  • Branding and brand management
  • Logos and taglines
  • Business ID packages
  • Multimedia advertising
  • Public relations, media relations and community relations
 
  • Free / earned media placements
  • Web design and social media
  • Internet and email marketing
  • Promotional and web videos
  • Brochures, flyers and promotional materials
  • Promotions and giveaways
  • Product and promotional photography
  • Graphic design
  • Tradeshow exhibits
  • Point of purchase and in-store displays
 

MARKETING TESTIMONIAL

“Paul Lyon was able to quickly understand my business and my customers needs. He and his team helped me put together a powerful brochure and accompanying trade publication articles. My customers have commented to me that once they received our materials, they knew we were very professional and a company that they wanted to do business with. Paul’s consultation during the creation of our new website and investor kit has helped us grow the number of leads we are getting from our website by 30 percent! He seemed to instinctively know how to shape our message and where to put the calls to action so that our website visitors turned into leads. I highly recommend Lyon Strategic Communications to anyone looking to vastly improve the quality of their customer value proposition and the methods they are using to communicate with their customers.”
Bob Lahey
Vice President of Business Development
Harris Miniature Golf Courses Inc.

MARKETING WORK